Effective Self Promotion; Forum Participation vs Forum Posting

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Effective Self Promotion; Forum Participation vs Forum Posting

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How to use forum posting for effective online marketing

The most important thing is to shift your thinking from forum posting to forum participation. Secondly, you must only participate in forums that have a relevance to your website, topic-wise, i.e., for a junk removal business, you would not participate in travel forums.

The more you participate and the less you "promote" the more you will develop yourself as an interesting, familiar resource. The more you develop a familiarity with the audience the more likely they will be to do business with you.

How is participation different from just posting?

The key to forum participation is to become an expert and knowledgeable resource in the mind of the other forum participants and readers (remember, there can be hundreds or thousands of people reading a forum that never actively participate). The more you offer useful posts and replies (with links to useful resources ) and interesting stories, the more of an expert and knowledgeable resource you become; the more familiar you become.

If you simply make posts and replies with link(s) to your own websites, you will quickly develop your image as "Mr. (or Ms.) SELF PROMOTION". Can you say boring?! With useful links and interesting stories , you quickly develop your image as someone everyone wants to read! This puts you in the position of being first in line when someone wants to buy.

A Good Example

For example, let's say you own a bed and breakfast in some exotic tropical island. You can make posts in travel forums all about how great your bed and breakfast is, always linking to your home page. Even when someone asks your prices, you make a link to your home page, instead of your rates page... hence making them search out your rates. Everyone sees you as just promoting your bed and breakfast.

Instead, you could answer everyone's questions about the Island... from tourist activities to residency questions for those looking to retire there, and even information about 5 star all-inclusive resorts and everything else on the island. You could even include links to those other resources, even if you thought they were competitive with you. People would soon see you as the forum expert on that exotic tropical island! Everyone would know all about your and your bed and breakfast, and it would be the first place many would choose to stay even though you may have presented other options for them. Remember, people appreciate being given the opportunity to decide for themselves, but they may look to their source of knowledge as their first choice (that's you!).

You don't need to write extensive dissertations and research reports, but rather short, interesting, helpful, regular responses and posts. When possible, with a link to a directly relevant resource (yours sometimes, but other websites too). In a short time, you and your website will become well known .

It is really a no-lose formula. You spend a little time, no money and have the possibility of quick and ongoing results .

You can enhance your forum participation success right here

We have a large network of forums on many different topics (remember what the second key of forum participation is about: relevance of forum topic). Please see our list of forums and choose those related to your website to participate in. Contextual advertising is the most effective method of reaching new customers: stay in context !

By participating in our forums , you can gain all the advantages described in this article, plus you can get a free banner ad on our websites (not only in our forum, but other sections of our website too). Three easy steps to get started:

1. upload your ad
2. submit it to our directory
3. participate!

The more you participate the more people will see your free banner ad and the more you'll benefit from your forum participation.

SEO benefits too!

You must submit your website to the directory for the forum website for two reasons: 1) to benefit your SEO , and 2) as a review process, so we ensure that all advertisements are related to the topic of our website (i.e., of interest to our readers). Your profile on our website also benefits your SEO when you complete it with interesting information about your website and a link to it.

Start Today!

You can start today and your start getting results fast! Select the forums of interest, register, start participating and upload your free banner ad!

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